WHAT IS BFUSION INSTITUTE?

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A multi-faceted strategy to unleash the potential of binational communities at our US-Mexico ports of Entry (POE). A collective impact platform to reimagen Cross-Border Districts that allow Human Energy to flourish.

JUSTICE AND DIGNITY

We believe in treating people fairly, always respecting their dignity and individuality, privileging safe and healthy environments

UNITY AND RESPONSIBILITY

We stand for a shared responsibility, united and working together for a common vision, we can all do our part to create the community we want.

COLLECTIVE IMPACT

We can make individual impact, but if we join our ideas, resources, and capabilities, we will be able to generate long lasting positive transformation.

COMPETITIVENESS

A healthy competition will help us become better as society.

THE SAN YSIDRO – TIJUANA CROSS-BORDER MICRO ZONE

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The surrounding communities linked to the San Ysidro and Tijuana ports of entry, is one of the busiest and most dynamic urban areas in all of the US-Mexico border, yet there is so much untapped potential and prosperity embedded in this unique destination.

THE BUSIEST BORDER IN THE WORLD

9,431,788

2018 Pedestrian crossings

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10,799,398

2019 Pedestrian crossings

20,512,181

2018 Car crossings

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25,845,348

2019 Car crossings

WHAT WE DO?

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The BFusion Institute Strategy is a platform to facilitate collective impact, through knowledge, sharing of ideas and promotion of place making actions that will transform our communities and foster cross-cultural exploration and innovation.

RESEARCH

We must start by formulating research based cross border, cross sector collaboration focused on transit oriented economic development in the cross border pedestrian urban environment linked to ports of entry, border wide.

PROMOTE

Through education programs and stakeholder engagement, we promote the application of Smart Growth principles in urban planning to create a Sense of Place, an identity, and a destination.

BUILD COMMUNITIES

Design and promote projects of highest and best use economic development next to our ports of entry, emphasizing the merits of an equitable binational relationship, shared prosperity and quality of life.

OUR STORY

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The Border Fusion Institute initiative was unveiled July, 2016 by the North American Research Partnership (NARP), a non profit think tank that conducts applied research on how the U.S., Canada and Mexico can better position themselves for success. NARP featured a project preview titled: Zones of Hope, Challenges & Opportunities in improving (Cross) Border Economic Micro Zones (BEMZ).
We’re working now on Phase II of this exciting and innovative research action program and look forward to sharing more soon. See also the report published by the Urban Land Institute in 2018 “BUILDING BRIDGES An exploration of a united cross-border experience”.

The CaliBaja Megaregion

3,343,364

San Diego Population

1,641,570

Tijuana Population

3,800,000

Binational Workforce

250,000,000

US Dollars shared economy

Testimonials